It's a fraiche without the creme! There are probably a few million people out there who have been asking for this product for the last few years and now it's here. We've worked really hard to make sure that our fraiche provides the same great performance as a traditional creme fraiche, but without the cream. It has got 15% of nicely composed fat with only 6% being saturated. Then there's something else we can't tell you about but you'll know it when you taste it.